对于志向在将来大学选择商科、管理学等专业方向的同学们来说,IB商业管理这门学科是最不能错过的一个IB科目。它不仅可以帮助我们打好专业学习基础,更是能在大学专业申请中为我们带来不小的优势。那么IB商业管理学什么呢?今天A+国际教育小编就为大家总结一下IB商业管理课程目录,来帮助同学么做好学习总结和复习规划,一起来了解一下吧。
Unit 1:Business Organization and Environment
Longer notes:
Business Management Overview
Quick reference:
1.1 Introduction to Business Management
1.2 Types of Organization
1.3 Organizational Objectives
1.4 Stakeholders
1.5 External Environment
1.6 Growth and Evolution
1.7 Organizational Planning Tools
Unit 2:Human Resources
Quick reference:
2.1 Functions and Evolution of Human Resource Management
2.2 Organizational Structure
2.3 Leadership and Management
2.4 Motivation
2.5 Organizational(Corporate)Culture
2.6 Industrial/Employee Relations
Unit 3:Finance and Accounts
Longer notes:
Accounting and Finance
Quick reference:
3.1 Sources of Finance
3.2 Costs and Revenues
3.3 Break-even Analysis
3.4 Final Accounts
3.5 Profitability and Liquidity Ratio Analysis
3.6 Efficiency Ratio Analysis
3.7 Cash Flow
3.8 Investment Appraisal
3.9 Budgets
Unit 4:Marketing
Longer notes:
Marketing
Quick reference:
4.1 The Role of Marketing
4.2 Marketing Planning(Including Introduction to the 4 Ps)
4.3 Sales Forecasting
4.4 Market Research
4.5 The Four Ps(Product,Price,Promotion,Place)
4.6 The Extended Marketing Mix of Seven Ps
4.7 International Marketing
4.8 E-Commerce
Unit 5:Operations Management
Quick reference:
5.1 The Role of Operations Management
5.2 Production Methods
5.3 Lean Production and Quality Management
5.4 Location
5.5 Production Planning
5.6 Research and Development
5.7 Crisis Management and Contingency Planning
以上就是A+小编关于IB商业管理学什么的介绍,同学们是不是对于这些章节内容完全掌握了呢?如果在IB学习和备考中遇到什么问题,可以咨询我们的在线老师,让老师一对一为你进行专业的课程辅导,帮你实现成绩的快速提升吧!